Let’s be honest. Running a small business in Pakistan is a huge challenge. You’re the CEO, the finance department, the customer service rep, and, on top of all that, you’re also supposed to be a marketing genius.

You know you need to post on social media, but who has time to design graphics? You want your brand to look professional, but every post ends up looking different. One day you use one font, the next day another. It’s a mess, and it doesn’t build trust.
What if there was a tool that acted like your very own brand manager and graphic designer, all rolled into one? And what if it was free?
That’s exactly what Google Pomelli is.
Launched in November 2025, this isn’t just another tech-bro app. This is a serious platform built by Google and their world-class AI lab, DeepMind. It’s designed to do one thing: help you build a professional, consistent brand and create all the marketing materials you need, fast.
For small businesses, freelancers, and agencies in Pakistan, this could be a complete game-changer. This guide is our no-nonsense, step-by-step walkthrough of what Google Pomelli is and how you can use it to level up your business.
What is Google Pomelli, Really?
In simple terms, Google Pomelli is your personal AI marketing assistant.
But here’s what makes it different: it doesn’t just make things. First, it learns.
Its main job is to:
- Study Your Brand: It scans your website to understand who you are.
- Build Your ‘Brand DNA’: It figures out your personality—your colors, your fonts, your style, and the “vibe” of your business.
- Create for You: It then uses this “DNA” to generate complete marketing campaigns, including AI-made images, social media posts, and captions that all perfectly match your brand.
It’s designed to solve the #1 problem most small businesses have: brand consistency. It helps you look like a big, professional company (even if you’re a one-person show) by making sure every single thing you post looks and feels the same.
The Catch: How to Get Google Pomelli in Pakistan
Alright, before we get to the good stuff, there’s a small hurdle. As of right now, Google Pomelli is officially only available in the United States.
Yes, You Need a VPN
If you’re in Pakistan and you try to open the Pomelli website, you’ll probably get an error message.
But there’s an easy fix: you need to use a VPN (Virtual Private Network).
Just install a VPN, set your location to anywhere in the US, and the website will work perfectly. It’s a small extra step, but for a tool this powerful, it’s 100% worth it. It’s also so new that the site can be a bit slow, so be patient!
Getting Started: A Step-by-Step Walkthrough (The Easy Way)
Once your VPN is on and set to the US, you’re ready to go. The process is incredibly simple. We’ll use a test example of a custom bakery website to show you how it works.
Step 1: Tell Pomelli Who You Are
First, go to the Google Pomelli homepage (just search for “Pomelli by Google Apps” to find it).
read more https://labs.google.com/pomelli/about/
- Click “Get Started.”
- It will ask for your website’s URL. Type it in (like
https://yourwebsite.com). - Hit “Continue.”
That’s it. Pomelli now goes to work, scanning your website. This might take a minute or two, so grab a sip of chai. It’s reading your content, looking at your images, and figuring out what your business is all about.
Step 2: The ‘Magic’ Part — Your “Business DNA”

This is where you’ll have your first “wow” moment. Pomelli shows you a complete summary of your brand, which it calls your “Business DNA.”
Think of this as your brand’s personal rulebook. It automatically finds:
- Your Brand Name
- Your Main Images
- Your Fonts (Yep, it figures out the exact fonts you use)
- Your Color Palette (It pulls the exact color codes from your site)
- Your Tagline (It will either find yours or write a new one for you)
- Your Brand Values (Things like “Quality,” “Customer Satisfaction,” etc.)
- Your Brand’s “Vibe” (It describes your style, e.g., “Elegant,” “Modern,” “Friendly”)
- Your Brand Tone (How you “sound” in your writing)
- A Business Summary
Step 3: You’re Still the Boss (Edit Your DNA)
Now, Pomelli is smart, but you’re the owner. You have full control. If you don’t like something, you just click the little “edit” icon next to it.
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- Don’t like the font it picked? You can change it.
- Want to add a different color to your palette? You can.
- Want to rewrite the tagline? Go for it.
This step is amazing because it lets you fine-tune the AI’s understanding of your brand before it starts making content for you.
Step 4: The Logo (Upload or… Generate?)
Google Pomelli will try to find your logo, but if it can’t, no problem. You have two choices:
- Upload: Click “Add a logo” and upload your own. Simple.
- Generate: This is cool. You can actually ask Pomelli’s AI to make a logo for you. We tried it, asking for a “red logo for a cake shop.”
Our verdict? The generated logos were actually pretty decent! They’re like the ones you’d find on a free logo-maker site. While not as creative as a human designer, they are perfect for a new business that needs something right now.
Once you’ve uploaded your logo and all the other info looks good, you hit the “Looks Good” button. This “locks in” your Business DNA.
Let’s Make Some Magic: Your First AI Marketing Campaign
Now that Google Pomelli knows your brand inside and out, it’s time to create.
Step 5: What Are We Promoting Today?
Pomelli will ask you what your campaign is about. You can type in anything you want. For our bakery example, we typed: “Campaign for Wedding Cake Range.”
Don’t have an idea? No problem. Pomelli will also give you suggestions based on its analysis. For the bakery, it suggested a campaign called “Sweet Feast Zero Worries.”
Step 6: The Second ‘Wow’ Moment (AI Graphics)
Whether you type your own idea or pick a suggestion, Pomelli gets to work. It will then show you several graphic options for your campaign.
These are not boring templates. Each graphic includes:
- Brand New AI Images: The tool uses Google’s AI to create unique images that match your prompt. These aren’t stock photos; they are one-of-a-kind visuals.
- Catchy Headlines: Pre-written text for your post.
- Post Captions: A full description, ready to copy and paste.
When we clicked our “Wedding Cake Range” idea, it generated beautiful posts with headlines like, “Your perfect day begins here. Custom wedding cakes designed for lasting memories.”
Step 7: Making It Perfect (The Magic Editor)

This is, in my opinion, the best feature of Google Pomelli. You can click on any of the graphics it made to edit them.
Here’s why it’s so smart: the editor limits you… in a good way.
- Editing Fonts: When you go to change the font, it doesn’t give you 1,000 options. It gives you two—the two fonts you approved in your Business DNA.
- Editing Colors: Same thing. Your color palette is locked to your brand colors.
This is the secret to professional branding! It’s what big companies like Coca-Cola or Apple do. They never use a random font or color. Pomelli enforces this “brand discipline” for you, ensuring you always look professional.
You can also change the text, generate a Call-to-Action (like a “Shop Now” button), and even ask the AI to rearrange the layout until it looks perfect. When you’re done, you just download the image.
So, Who is This Tool Actually For? (Our Honest Take)
Let’s cut to the chase. Is this tool right for you?
- Small Business Owners: Absolutely, 100%. If you’re a home baker in Lahore, you run an Instagram clothing store from Karachi, or you’re a consultant, this tool is for you. It gives you a professional marketing department for free.
- Freelancers & Agencies: If you manage social media for clients, this is your new secret weapon. You can now easily (and quickly) offer graphic design as part of your package. You’ll be able to create 20 high-quality, on-brand posts for a client in the time it used to take you to make two.
It’s not perfect, of course. It’s new, so it can be a bit slow or fail on a request. But for a free tool this powerful, those are tiny complaints.
The Future: Is Video Next?
We noticed something very interesting. In the editor, there’s an “Image” button. Our bet? In a few months, that will be a dropdown menu with a “Video” option.
Imagine being able to type “create a 15-second video for my wedding cake campaign” and having it instantly generate a video, in your brand colors, with your fonts, and your logo. That seems to be where this is heading.
Your Questions Answered (FAQs)
Q: What is Google Pomelli? A: It’s a free AI marketing tool from Google. It learns your brand’s style (colors, fonts, logo) from your website and then creates professional social media graphics and campaigns for you in seconds.
Q: Is Google Pomelli really free? A: Yes! As of its launch, it’s 100% free to use.
Q: Why can’t I access Google Pomelli in Pakistan? A: It’s only officially launched in the US for now. You can easily access it from Pakistan by using a VPN and setting your location to the United States.
Q: Will this replace my graphic designer? A: No, but it’s a fantastic assistant. It’s perfect for your daily social media posts and campaigns. You’ll still want a human designer for your main logo, a complex website redesign, or a high-stakes creative strategy.
Our Final Verdict
Google Pomelli isn’t just another shiny new AI toy. It’s a “brand-in-a-box.”
For any small business in Pakistan, its main value is simple: consistency. It’s the difference between looking like a hobby and looking like a professional, trustworthy business.
It takes all the guesswork out of branding and hands you a finished, professional-looking social media post. It’s worth the five minutes it takes to set up a VPN. We highly recommend you give it a try and watch your brand’s look and feel transform.
